What emails does a customer receive in their full pre-order journey?Updated a day ago
All emails from name: YOUR STORE via Purple Dot
All emails reply-to address is: [email protected]
Pre-order Confirmation Email
Optional: No
Trigger: Immediately after pre-order has been placed
Subject: YOUR STORE Pre-order Confirmation for #PD12345
Content Configurable: Background colour, logo image
New Estimated Shipping Date Email
Optional: No (unless bringing dates forward)
Trigger: When estimated ship dates are amended in the waitlist
Subject: YOUR STORE updated estimated date for Pre-order #PD12345
Content Configurable: Background colour and logo image can be configured in the dashboard. The italics "explanation" is dynamic text, based on the reason selected for the delay.
If you also opt to include a discount code for shoppers by way of an apology for the delay, we'll add this to the bottom of the email:
If you opt not to share a delay reason with the shopper, the email will look like this:
If you are bringing dates forward (so not delayed), it will look like this:
Pre-order Shipping Details Updated Email
Optional: No
Trigger: Immediately after pre-order has been updated
Subject: Shipping Details Updated for YOUR STORE Pre-order #PD12345
Content Configurable: Background colour and logo image can be configured in the dashboard
Pre-order Canceled Email
Optional: No
Trigger: Immediately after pre-order has been canceled
Subject: YOUR STORE Pre-order #PD12345 Canceled
Content Configurable: Background colour and logo image can be configured in the dashboard
Pre-order Shipping Soon Email
Optional: No
Trigger: Immediately after you export the order
Subject: YOUR STORE is preparing your pre-order #PD12345
Content Configurable: Background colour and logo image can be configured in the dashboard
Pre-order Late Email
Optional: No
Trigger: 1 day after some shipment was due
Subject: We're checking on your pre-order with YOUR STORE for #PD12345
Content Configurable: Background colour and logo image can be configured in the dashboard
Pre-order Refund Email
Optional: No
Trigger: Immediately after you refund either in the PD dashboard or via Shopify
Subject: YOUR STORE Pre-order #PD12345 Refund Issued
Content Configurable: Background colour and logo image can be configured in the dashboard
Pre-order Payment Failed Email
Optional: No
Trigger: Immediately after pre-order payment has failed
Subject: Payment failure: Action required for YOUR STORE Pre-order #PD12345
Content Configurable: Background colour and logo image can be configured in the dashboard
Pre-order CSAT Email
Optional: No
Trigger: Once delivery of the pre-order has been completed
Subject: How was your pre order experience?
Content Configurable: Background colour and logo image can be configured in the dashboard
